What’s Growing in Sustainable Design

In economies like this one, where business is slow, decision makers begin to focus on saving money, reducing spending and taking care of what assets they have, according to Orville Johns of Practical Small Business Info.

What does this mean for your marketing and graphic design needs?

For micro businesses and independent consultants, one way to do save money in the world of graphics and marketing is to design materials that can be printed AS NEEDED. This means asking your graphic designer to use standard office software (usually Microsoft Word or PowerPoint) instead of industry standard software to develop the design.

For mid-sized and larger corporations who require mass materials, designing campaign collateral more innovatively — using digital printing instead of full color press, fewer spot colors, fewer cuts and more.

You can count on GraphicSage.com to help you economize. Contact us for your next project and we’ll bring our creativity — and common “cents” to the table.